Printing soft-hand on dark garments is probably the single most challenging aspect of textile screen printing. The “hand” of a print is referring to the feel. The softer the hand of a print, the less you can feel it. There has been some really great improvements in the screen printing ink industry with ink additives and the onset of discharge printing.
Almost everybody, everyday has something to carry. Whether it’s a phone, a set of keys, or a lucky rabbit’s foot, there is rarely a situation when somebody leaves their home empty handed. In the past, when phones could only be taken as far as the cord would stretch and a computer would hardly fit in the passenger seat of a car, things may have been different. However, today’s world is full of convenient gadgets that people can’t leave the house without.
Since humans don’t have the luxury of 8 arms like that of an octopus, we are forced to find a way to haul around all of our goodies. The best way to do that is by using a fashionable embroidered bag.
A company's logo can tell a lot about an organization. It provides a recognizable image that will instantly make a person think of the organization itself. Therefore, logo design has to be eye-catching, memorable, original, and engaging in order to capture the attention of the consumer. Here are a few tips to consider when designing your next logo.
1. USE A PROFESSIONAL DESIGNER
Utilizing the skills of a professional designer is arguably the first step in ensuring a highly memorable original design. Professional designers can use their experience and expertise to prevent simple mistakes often made by non-professionals. When working with your designer, make sure to write down and share your expectations in advance so there is no confusion during the review of the final image. It’s also recommended you interview a few designers and research past work before deciding on a final partner.
An easy way to add instant value and eye-popping appeal to a t-shirt is to print an all-over design. You’ve seen this technique employed numerous times in the marketplace. Rock bands, zoos, sports teams and big box retailers all use hip designers to create background textures to create visual interest for the shirt. A simple one or two color all-over print can spice up the shirt so dramatically, that the main elemental logo or design doesn’t need to be too elaborate to sell.
All-over printing only a few years ago was only accomplished by using expensive “belt-printers”. This was specialized equipment used for printing huge designs on t-shirts, but the machinery was so expensive only a few printers in the country used them. Today, refinements in printing technology make this technique possible on normal t-shirt printing presses by exchanging some press components and incorporating correctly built artwork. However, there still is a craftsmanship element needed to utilize this technique correctly, so be sure to discuss your needs with your decoration representative.
Most everyone has met a hotel employee at some point in his or her life or perhaps has worked for or is currently working for a hotel. The hotel industry is extraordinarily large and is the world’s largest private (non-governmental) employer. As such, literally millions of people around the globe work for hotels and almost all wear a specific uniform when they go to work.
The question for many hotel managers and owners as well as hotel employees is how to distinguish their hotel from the competition, in looks, service, accommodations, facilities and staff.
One of the least expensive ways to do this on a business-wide level, as well as on an individual level, is to spice up those boring old hotel uniforms.
1. Contribute Color
Walk down the aisle of any Halloween store or major retailer and you will see the same old Halloween costumes that you see every year. Not only are these costumes boring and unoriginal but most of them are expensive to boot. Consider creating custom Halloween costumes instead, and end up with something unique and probably less expensive as well! Custom Halloween costumes also make for some pretty special memories and photographs.
Hit up the dollar store and buy a bunch of cheap little small dolls. Then write “Babe Magnet” on a sign and pin it to a shirt. Simply pin the dolls all over the shirt and a pair of pants and voila, you are an instant babe magnet.
Designing a t-shirt for your event or organization can be fun & easy, even if you're not an experienced designer. Even if you aren't a seasoned Photoshop or Illustrator Guru, the concepts that come with designing an event tee can be so simplistic, that you'll be designing professional looking tees in no time!
Business uniforms are an important element for any company to consider. The clothing pieces that employees wear put a public face on the company. Any business with a storefront or regular customer contact such as a boutique, bar, or restaurant, should be especially conscious of how the uniforms are impacting business. Here are some signs that can indicate boring uniforms that need a little spicing up:
- The employees blend into the customers with attire that doesn't stand out
- The employees blend into the environment with attire that closely matches the surrounding environment
- The attire doesn't send a clear message about the company
Ideally, good business uniforms will stand out in both the business location itself and the real world as a whole. Employees must be easy to spot at work so customers know who to reach out to. However, really great uniforms also offer a little extra advertising if employees wear them to run errands after work. Bland uniforms can get a little extra kick with some of these suggestions.
Change Things up Often
While an identifiable design will help give a company a clear-cut image, using the exact same uniform year-round can get boring. Consider ordering new polos every quarter to keep things fresh. By including the same logo and basic design on the shirts, these business uniforms can maintain their identity.
Employees can get in on the action of changing things up by suggesting new colors or promotional images for each new line. There are lots of ways that changing up the look of a business uniform can further the image of the company. For example, the polos could depict seasonal colors, promote holiday events, or announce upcoming product launches.
Use Uniforms as a Conversation Starter
Business uniforms that have a casual appearance, such as tee shirts, are ideal for catchy phrases. Try including text that asks a question and gets customers involved directly with employees. Printing half of a joke or a fun trivia question on the shirt will get people talking.
Provide employees with several shirts so they can change things up from time to time or even wear a different shirt each day of the week. Supplying employees with several options in their business uniforms will give them a fun way to customize their business look while also giving customers a reason to come back and see what's new.
Include Eye-Catching Imagery
Simple polos may be professional, but they're also boring. Liven up business uniforms with some great imagery that furthers the image of the company. Consider revamping the company logo to design something that's brighter and more engaging. Add pictures or stylized graphics of major promotional items such as a diner's special dish or software company's latest product.
Keep in mind that eye-catching uniforms act as a kind of walking billboard both inside the store and out. Business uniforms can utilize sleek embroidered logos, colorful screen printing, and other customization options for a truly one-of-a-kind look. Uniforms can be customized with aprons and hats as well as traditional shirts for extra impact.
Use Colors Wisely
Neutrals are great for the office, but they're not interesting for customer contact positions. To keep uniforms from becoming too boring, choose colors that have more impact. Teal will naturally draw the eye and evoke images of tropical escapes while sandy beige is something the eye will just slide past. Go for the brighter choice while still selecting a hue that reflects the company's style.
While the employee uniforms and store front environment should be coordinated to a certain extent, they shouldn't use the exact same color scheme. Bright red shirts are great until they're set amid red shelving or walls. Choose uniforms that will contrast with the environment instead so the staff is always easy to spot.
Using boring employee uniforms is an easy trap to fall into, but it's also a very easy problem to fix. Order a new stock of brighter, more interesting shirts, hats, and other accessories and the company will be on the way to a brighter future in no time.
Custom made tees are a classic choice for company promotion, but there are lots of compelling reasons to look beyond the traditional t-shirt to some cozier options. Custom sweatshirts are a great promotional tool that can be used in many different ways. There are several events where a promotional item like this will be perfectly suited. Consider the following options for promotional sweatshirts.
1. Holiday Gifts
Show appreciation for employees this holiday season with custom sweatshirts. This is a comfortable, casual accessory that will get plenty of home use. With a creative design and promotional print, this piece of apparel will spread the word about the company everywhere it's worn.
While promotional apparel is often used as a tool for connecting with customers, it's just as effective on employees. In fact, staff members are better equipped than anyone to answer questions and promote the company's products and services to curious individuals who are intrigued by the flashy design or witty slogan on the shirt.
Overall awareness of the declining state of the global environment has led to many important eco-friendly movements, such as an increase in organic food production and sales. Moreover, more people are seeking to purchase products that are recyclable or made from recycled products.