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    April 30, 2020 9:57:50 AM CDT

    Soft-Hand Printing: Managing Client Expectations (& 3 Factors To Consider)

    Soft-Hand-Screenprint-TshirtSoft-hand is a relative term when it comes to screen printed t-shirts. When you ask for soft-hand printing on two different orders, the finished print for one order can be much softer than the finished print on the other. How soft can you expect a soft-hand print to be? More importantly, how soft does your client expect the print to be?

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    March 25, 2020 12:05:28 PM CDT

    How To Review Raster Art Files: No Photoshop? No Problem [+Video]

    Client-Files

    You don’t need to be a graphic artist to know if the file your client sent is good to use for apparel decoration. You don’t need Photoshop either. Fact is, anyone with a computer can check the quality of a digital file for screenprint, embroidery, or DTG printing.

    Looking at client art files is easy using our step-by-step instructions. This article will provide the basic things you need to know about file types, getting set-up to view them, and how to know if they are a good quality for use.

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    March 4, 2020 2:00:18 PM CST

    Choosing The Right Tshirt Fabric: Quality, Price & Tips On Decoration

    Cotton Tshirts

    In 1955, James Dean donned a plain white tee in Rebel Without A Cause making t shirts a fashion staple. To say t-shirts have come a long way since then is an understatement. Now a staple of the promotional products industry, t-shirts have exploded in terms of styles available is even more complicated by the number of different fabrics on the market. In this article, we break down the differences between t shirt fabric options available today. Understanding the quality, cost, and important decoration aspects of each fabric can help you guide your client in selecting the perfect tshirt for the order.

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    February 19, 2020 6:01:19 PM CST

    3 Secrets To Stunning All-Over T-shirt Prints

    3 Secrets To Stunning All-Over Printed T-shirtsAll Over Prints (AOP) are some of the most exciting in the t-shirt screen printing world. And just like standard screen printing, a great all over print starts with great artwork. That said, the process for all over printing is different than the process for standard screen printing, so the kind of art that works is different too. In this article you'll learn how the processes differ and discover the 3 best art approaches for stunning all over prints. 

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    February 5, 2020 4:10:50 PM CST

    How To Order Exact Quantities: Working With A Spoilage Allowance

    Article-On-How-To-Order-Exact-Quantities

    Most promotional product distributors understand that some amount of product can be damaged during the decoration process. Knowing how much to expect, how to communicate with your client and how to order exact quantities can take some extra finesse. In this article, we define spoilage, talk through spoilage allowances, and explore various order scenarios involving spoilage. By understanding the guidelines, you can communicate with your client as needed to be sure their expectations are met.

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    January 20, 2020 5:06:28 PM CST

    Understanding Art Requirements & File Types For Apparel Decoration

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    Whether you are ordering screen print, embroidery or direct-to-garment printing, you will need one of two file types: a high resolution raster file or a vector art file. These file types work with images differently and have different guidelines for what can be used. While you don't need to be a graphic artist to order custom printed tshirts or embroidered uniforms, developing an understanding of the different file types will enable you to discuss artwork and art related issues more clearly with your client.

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    January 8, 2020 3:25:19 PM CST

    How Does DTG Printing Work + What Art & Apparel To Use

    Direct-To-Garment-PrintingDirect-to-garment (also called DTG or digital) revolutionized printing full color images on low quantity t-shirt orders. Most folks in the promotional products industry are familiar with the process, but many aren’t sure when or why to order DTG prints. By the end, you will be able to confidently advise your clients and know when to consult with your decorator first. Be sure to check out the video to see DTG in action. You can download a reference guide on how to size artwork for direct-to-garment printing.

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    December 10, 2019 6:00:00 AM CST

    Factors To Consider When Choosing Inside Tags For Your Apparel

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    Aside from being wearable, one of the most common characteristics of apparel is the inside tag. So common in fact, that most people probably don’t think twice about where or how that tag got there. Unlike my gut instinct may have led me to believe, tags do not grow on shirts. Nope, there is actually some labor involved and it all begins with you and/or the designer.

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    December 9, 2019 6:00:00 AM CST

    6 Promotional Products That Work Well At Tradeshows

    shutterstock 89991454Promotional products are a great way to get a company name out into the world, particularly at trade shows and similar events. People love freebies, and come to trade shows expecting to leave with promotional products they can wear or otherwise enjoy. Check out a few of the best products to bring to trade shows: 

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    December 3, 2019 8:00:00 AM CST

    5 Art Elements To Avoid When DTG Printing

    dtg_apparel_art_elements_sharprint_chicagoDirect to garment printing is great for a lot of reasons, but the big one is the fact that set up is really fast and minimal. There’s no need for separations, burning screens, mixing ink or setting up a press.  While it's not as simple as hitting control+P it is much closer to instant gratification. 

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    December 2, 2019 8:00:00 AM CST

    Tips For Choosing Pantone Colors When Printing Custom Apparel

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    Flipping through a pantone color book is a popular way to choose hues for print products. When both the customer and the manufacturer are looking at the same pantone color, both parties know that they're on the same page. Simply saying "light blue" isn't nearly specific enough when it comes to promotional products. 

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