Aside from being wearable, one of the most common characteristics of apparel is the inside tag. So common in fact, that most people probably don’t think twice about where or how that tag got there. Unlike my gut instinct may have led me to believe, tags do not grow on shirts. Nope, there is actually some labor involved and it all begins with you and/or the designer.
Promotional products are a great way to get a company name out into the world, particularly at trade shows and similar events. People love freebies, and come to trade shows expecting to leave with promotional products they can wear or otherwise enjoy. Check out a few of the best products to bring to trade shows:
Flipping through a pantone color book is a popular way to choose hues for print products. When both the customer and the manufacturer are looking at the same pantone color, both parties know that they're on the same page. Simply saying "light blue" isn't nearly specific enough when it comes to promotional products.
The modern day apparel industry is forever changing & evolving with new technologies and techniques. Throughout these changes, there has remained a common technique most popular for printing on light garments and vintage apparel. The technique is called soft-hand printing, and it includes a method that uses fashion soft base additives and water-based inks.
Before we get into various fabric types for embroidery, there is a term you should be familiar with - backing. Backing is a specialized piece of fabric used as a foundation for stabilizing embroidery stitches. Fabric, by nature, is very flexible. Backing has a stiffness and gives the stitches something stable to hold on to.
Ever wonder how a company logo or cool design goes from a digital art file to a beautifully embroidered shirt? The process is called digitizing and the artists that do it are called - you guessed it - digitizers. Basically, digitizing is redrawing a logo or design as stitches in a special embroidery software program designed to do just that. We use a program called Punto at Sharprint. Digitizers aren’t just digital artists, though, they have to be experts in the craft of embroidery.
One of the very first steps in the decorating apparel industry is purchasing the goods that need to be screen printed or embroidered on. Decorating companies are more than willing to order the goods for their customers, but promotional product distributors typically supply the garments themselves. This is certainly not a problem and 100% acceptable. However, if the customer does provide their decorator with the blank pieces, there are a few things that they should know and take into consideration.
There are many decisions to be made and details to be communicated when ordering decorated and promotional apparel. If you’ve ordered even once, you are well aware. The number of decisions and details is multiplied by each client you are working with and each item they are having imprinted. Wow. That’s a lot to keep track of.
You’re awesome and have it covered, we know. Regardless, we’ve got your back. The Four Simple Steps is a system for placing orders that helps organize the details and keeps you informed about the progress of your custom screen print, embroidery, and digital print orders. Our goal is to make working with us easy. By pro-actively providing you with status updates, you can continue getting business instead of being bogged down by the orders you already have.
Discharge ink was developed specifically for soft-hand printing on dark garments. Discharge is a water-based ink that bleaches the garment weave while depositing pigment. The look of the final print is quite different from traditional plastisol prints. The end print is more muted, the colors are flatter, and the edges of the screen stencil tend to soften through the production run. Butt-to-butt registration is not guaranteed. Discharge is really great for vintage looking prints with lose designs. Tight logo style graphics aren’t ideal for discharge printing.Read More
Screen printers love Adobe Illustrator because the graphics are so clean and perfectly scale-able. Certain features of the program were even designed specifically for the print industry. A screen print artist or separator prepares your design file for print production, but there are some steps you should take to prepare your file for the printer.