The words "company t-shirts" can inspire a groan. Employees may imagine themselves being forced to wear something uncomfortable, unappealing or ill-fitting in order to represent their company to the public in a professional way. However, with all the strides being made today in the world of fabric, fit, screen printing and embroidery, your company t-shirts can be more pleasure than pain.
Promotional apparel can be a powerful tool when it comes to branding your business. Good marketing teams know the value of clothing with the brand name and image. These pieces will naturally travel great distances and act as conversation starters with a real live person behind them. Viewers can't ask a question to a billboard, but they can ask an employee about the company after spotting an eye-catching shirt. Here are some great ways to use apparel to promote business ventures.