T-shirts may be considered an old-school type of garment, but they can offer many benefits when it comes to promoting your business. Whether you’ve realized it or not, clothing makes a statement, and a t-shirt worn in a crowded environment such as a restaurant, university campus, sports stadium or community event can add personality to your brand; and even generate valuable business. Effective t-shirt marketing, however, requires use of effective business t-shirt printing techniques.
This Fall Sharprint was proud to participate in Chicago’s Spark program. Spark is a national non-profit organization who’s mission is “...to provide life-changing apprenticeships to youth in underserved communities across the United States.” Spark seeks to accomplish their goals through facilitating mentorships between middle school youth and professionals working in a field of their interests.
Sharprint's debut clothing line, Stitch Anatomy, is fun and sassy, for sure, but that's not all -- it's smart. Each style has been designed to upcycle un-wanted or mis-printed t-shirts.
The “Gathering” also presents a one night only large installation created by the award winning sculptor and designer Lucy Slivinski plus a choreographed fashion salon created by Katrin Schnabl and Agnieska Kulon. There will be live painting with Zore and Andre Guichard, video installation by Stoptime341 directed by Chris Andrew, music by DJs Ron Trent and Brian Reaves.
SenseCulture.com (the ultimate destination for online curated experiences), the Zhou B Art Center (the internationally-acclaimed creative art space), and Colab (the premier interdisciplinary arts collective) are all proud to be the host of Elevation/Chicago 2012. Elevation is artistic history created in the moment as a one time only event.
Check out the video from last year’s event for a glimpse of the experience to be had:
$30 donation at the door
$20 in advance at www.senseculture.com/elevation
November 16, 2012
Zhou B Art Center
1029 W. 35th Street, Chicago
Printing soft-hand on dark garments is probably the single most challenging aspect of textile screen printing. The “hand” of a print is referring to the feel. The softer the hand of a print, the less you can feel it. There has been some really great improvements in the screen printing ink industry with ink additives and the onset of discharge printing.
The rhythm of the embroidery department is unmatched. Whether the Sharprint embroidery ladies are customizing caps, fleece, polos or other garments, the machines whir stitch after stitch after stitch like the wings of a bumblebee.
Almost everybody, everyday has something to carry. Whether it’s a phone, a set of keys, or a lucky rabbit’s foot, there is rarely a situation when somebody leaves their home empty handed. In the past, when phones could only be taken as far as the cord would stretch and a computer would hardly fit in the passenger seat of a car, things may have been different. However, today’s world is full of convenient gadgets that people can’t leave the house without.
Since humans don’t have the luxury of 8 arms like that of an octopus, we are forced to find a way to haul around all of our goodies. The best way to do that is by using a fashionable embroidered bag.
A company's logo can tell a lot about an organization. It provides a recognizable image that will instantly make a person think of the organization itself. Therefore, logo design has to be eye-catching, memorable, original, and engaging in order to capture the attention of the consumer. Here are a few tips to consider when designing your next logo.
1. USE A PROFESSIONAL DESIGNER
Utilizing the skills of a professional designer is arguably the first step in ensuring a highly memorable original design. Professional designers can use their experience and expertise to prevent simple mistakes often made by non-professionals. When working with your designer, make sure to write down and share your expectations in advance so there is no confusion during the review of the final image. It’s also recommended you interview a few designers and research past work before deciding on a final partner.
An easy way to add instant value and eye-popping appeal to a t-shirt is to print an all-over design. You’ve seen this technique employed numerous times in the marketplace. Rock bands, zoos, sports teams and big box retailers all use hip designers to create background textures to create visual interest for the shirt. A simple one or two color all-over print can spice up the shirt so dramatically, that the main elemental logo or design doesn’t need to be too elaborate to sell.
All-over printing only a few years ago was only accomplished by using expensive “belt-printers”. This was specialized equipment used for printing huge designs on t-shirts, but the machinery was so expensive only a few printers in the country used them. Today, refinements in printing technology make this technique possible on normal t-shirt printing presses by exchanging some press components and incorporating correctly built artwork. However, there still is a craftsmanship element needed to utilize this technique correctly, so be sure to discuss your needs with your decoration representative.
Most everyone has met a hotel employee at some point in his or her life or perhaps has worked for or is currently working for a hotel. The hotel industry is extraordinarily large and is the world’s largest private (non-governmental) employer. As such, literally millions of people around the globe work for hotels and almost all wear a specific uniform when they go to work.
The question for many hotel managers and owners as well as hotel employees is how to distinguish their hotel from the competition, in looks, service, accommodations, facilities and staff.
One of the least expensive ways to do this on a business-wide level, as well as on an individual level, is to spice up those boring old hotel uniforms.
1. Contribute Color